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'<div>
你的咖啡廳可能缺乏生活氣息。咖啡廳的創意和主題一定要源於生活、高於生活。你的顧客是來咖啡廳體驗生活的。如果你的創意或是主題脫離生活,那你將永遠無法獲得成功。這聽起來很簡單,但真正能夠做到這點的人卻少之又少。很多咖啡廳失敗的原因就在於咖啡的主題過於虛無縹緲、脫離實際。</div>
<div>
</div>
<div>
你可能無視消費者的意見。現在有很多咖啡廳的經營者或是店員根本不會聆聽普通消費者的心聲。忽視顧客的反饋會給你帶來很多意想不到的麻煩。相反,如果能從消費者的反饋中吸取教訓並及時調整則會讓咖啡館越來越好。</div>
<div>
</div>
<div>
你的咖啡廳地點欠佳。對於咖啡廳來講,地點是成功的一切。正確的地點等於成功的一半。你必須在高租金、高客流與低租金、低客流之間做出正確的選擇。有些時候你會發現咖啡廳周邊的競爭者很多。這未必是件壞事,因爲經常出入咖啡廳的消費者更願意去嘗試新鮮事物。顧客絕不會爲了喝咖啡捨近求遠,他們一定會去離他們最近的咖啡廳喝咖啡或者用餐。</div>
<div>
</div>
<div>
你的咖啡廳面積是不是太小。如果你的咖啡廳面積小於40平米,那麼你成功的幾率就會大大降低。你必須保證足夠的客流量才能避免咖啡廳入不敷出。</div>
<div>
</div>
<div>
你的咖啡廳缺少統一的產品和服務標準。品質的恆定是成功的關鍵。你必須保證每一款產品的品質、每一名店員的服務水平,甚至是咖啡廳每天開業的時間都是一模一樣的。如果你想矇混過關,覺得95%就已經很不錯了,那不出幾個月,你的咖啡廳將會關門大吉<br />
<img alt="" src="/uploads/allimg/161117/8-16111F95532C9.jpg" style="width: 352px; height: 220px;" /></div>
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