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'孔贊龍透露,雀巢在普洱採購的1萬多噸咖啡中,85%出口到瑞士、西班牙、俄羅斯、澳大利亞、法國、英國等國的雀巢工廠,僅有15%在中國銷售。雲南非常適合種植咖啡,相比其他地區,咖啡種植的病蟲害少。而且中國農民很厲害,論單產量在全球最高的。現在,雀巢在' |
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孔贊龍透露,雀巢在普洱採購的1萬多噸咖啡中,85%出口到瑞士、西班牙、俄羅斯、澳大利亞、法國、英國等國的雀巢工廠,僅有15%在中國銷售。“雲南非常適合種植咖啡,相比其他地區,咖啡種植的病蟲害少。而且中國農民很厲害,論單產量在全球最高的。現在,雀巢在雲南遇到的最大挑戰,應該是如何保持咖啡種植的可持續發展。”</div>
<div>
</div>
<div>
目前,雀巢還在不斷加大在普洱的投入。而中國人均咖啡消費量和周邊的國家、地區相比,還有很大的潛力“按照第一輪的預測,普洱地區今年有望增產5000噸-1萬噸。今年預計多收1000多噸。”雀巢咖啡中心相關人士透露,今年雀巢將增加採收量,有望達到1.35萬噸左右。</div>
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雖然雀巢的收購量每年都在遞增,但採收標準一直比較嚴格。最困難的收購季在2013年和2014年,因爲霜凍影響了咖啡的品質,因此這兩季的咖啡都只採購到5000多噸。爲保證收購的咖啡品質,雀巢的農藝師也不斷走進農戶家裏,教授咖啡的種植知識,希望咖啡品質越來越高。</div>
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雀巢中國咖啡農藝服務部經理孔贊龍說,經過20多年努力,雀巢公司在雲南的咖啡種植活動已對該地區的經濟產生了影響,雲南普洱已經逐漸發展成爲一個產量高、質量優,且引起全球咖啡界關注的咖啡豆產“去年我家損失了7萬多元。”提起咖啡,老王說了件無奈的事——以前咖啡標準由他自己控制,去年他把這件事交給家裏的年輕人做,“結果年輕人不聽勸告,偷懶,把好果子、次果子混在一起脫殼送檢,結果雀巢公司檢測的時候發現果子沒達標,拒收了。”他說,去年咖啡果被拒收造成了超過7萬元的經濟損失。今年,從第一批採收開始,他就嚴格要求僱傭的工人區分果子品位。</div>
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大開河村幾乎家家種咖啡,不少人因爲種植咖啡而致富。51歲的董瑞昌做咖啡生意多年,熱情好客。他說,“一到每年的採收季,都有很多世界各地的咖啡品牌企業來山上收購咖啡,就是看中這邊的咖啡注重品質。”他家從1998年便開始種咖啡,現在有52畝咖啡地,光在去年,咖啡就賣了10多萬元。今年11月4日開始採收,已收了幾百公斤。</div>
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“現在加入了4C認證,通過雀巢公司的培訓,我家種的咖啡的病蟲害少,品質高,所以吸引了很多人來詢價。但是按照合同,咖啡還是賣給雀巢咖啡紅了!昨天,雲南普洱大開河村的老王家全家出動,開始本季咖啡的採收。77歲的老王說:“今年雨水多,咖啡比去年晚收了20多天近30天,往年這個時候我家已經收了兩三噸了,今年纔開始採摘。”</div>
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咖啡山上,紅色的咖啡果掛滿枝頭;採果、脫殼、晾曬……這是咖農們一年裏最忙碌的時候。來自普洱雀巢研發中心的消息顯示:12月7日,將正式開始本季的咖啡報價。</div>
<div>
</div>
<div>
雲南省咖啡行業協會對外公佈的數據顯示:2016年,雲南咖啡預計產量將達到15萬噸,價格趨勢良好 <img alt="" src="/uploads/allimg/161121/8-1611210944523O.jpg" style="width: 318px; height: 220px;" /></div>
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