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'美國代餐粉 Soylent 又拿到一大筆錢，要進超市和咖啡館' |
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'<p nocleanhtml="true" style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
做代餐食品的 Soylent 最近拿到了一筆由 Google Ventures 領投的 B 輪 5000 萬融資。</p>
<p nocleanhtml="true" style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
加上這筆融資，Soylent 現在一共已經拿到了 7400 萬美元的融資。新拿到的這筆錢，Soylent 會用於擴張全球市場並在線下超市和咖啡館推廣它的代餐產品。</p>
<p nocleanhtml="true" style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
目前 Soylent 還沒有公佈其具體的線下分發渠道，它的代餐產品只能在其官網和亞馬遜上買到。</p>
<p nocleanhtml="true" style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
不過本週三 Soylent 的 CEO Rob Rhinehart 還是在採訪中提到過想要把 Soylent 變成像咖啡一樣常見的食品。</p>
<div class="com-insert-images medium-insert-active" style="margin: 0px; padding: 0px; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif; font-size: 14px;">
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<img alt="" data-format="jpeg" data-ratio="0.562500" src="/uploads/allimg/170506/3-1F506121J0K3.jpg" style="border: 0px; vertical-align: bottom; display: block; margin: 0px auto; max-width: 100%; width: 600px; height: 338px;" /></p>
<figcaption>Soylent 代餐飲料產品</figcaption></figure>
</div>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
目前這家公司已經推出過便攜式瓶裝版的代餐飲料、每支能提供成人每天所需能量的 1/8 的能量棒及代餐粉。</p>
<div class="com-insert-images" style="margin: 0px; padding: 0px; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif; font-size: 14px;">
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<img alt="" data-format="jpeg" data-ratio="0.562500" src="/uploads/allimg/170506/3-1F506121J5513.jpg" style="border: 0px; vertical-align: bottom; display: block; margin: 0px auto; max-width: 100%; width: 600px; height: 338px;" /></p>
<figcaption>Soylent 代餐粉產品</figcaption></figure>
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<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
但過去一年它過得並不太輕鬆。</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
去年 8 月在 Soylent 推出能量棒一個多月後就發生了食品安全問題。去年 9 月陸續開始有用戶反饋食用了能量棒之後出現身體不適。Soylent 公司在去年 10 月從用戶手中召回了其餘的代餐能量棒。</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
此外，它的代餐粉在去年也被非盈利機構 As You Sow 指責其有害金屬含量超標，可能會對腎、肝和骨髓造成傷害。去年 11 月，因爲食品安全問題 Soylent 停售了代餐粉產品。<br />
<br />
對於這些負面新聞目前 Soylent 稱自己產品的銷售並沒有受到太多影響。今年第一季度它的淨收入較去年同期增長了一倍，據彭博社報道，有熟悉這家公司的人士透露 Soylent 每個月的銷量達到 200 萬份。</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
不過目前在食品類的創業公司中，做代餐食品的公司並沒有成爲主流。</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
去年 6 月 CBInsights 公佈的一份數據顯示，過去 4 年統計的 119 家食品創業類公司中想研發出新型食物的創業公司也不少，但像 Soylent 這樣做代餐食品的公司佔比並不高，類似的公司數量只佔了 2%。</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
其餘大部分研發新型食物的創業公司做的都是像 Hampton Creek、Impossible Food 等公司這樣，在實驗室裏用植物培養健康低消耗的肉類食物。</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
</p>
<p style="margin: 0px 0px 25px; padding: 0px; text-indent: 28px; font-size: 14px; text-align: justify; word-wrap: break-word; word-break: normal; color: rgb(43, 43, 43); font-family: simsun, arial, helvetica, clean, sans-serif;">
題圖 Pixabay</p>
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'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '13',
'namerule' => '{typedir}/{Y}/{M}{D}/{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '320',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-zixun/waiguokafeixinxi.html',
'total' => 13,
'field' =>
array (
),
),
323 =>
array (
'id' => '323',
'pid' => '2',
'pids' => '0,1,2',
'name' => '7月資訊',
'dirname' => '7yuezixun',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 323,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '1',
'namerule' => '{typedir}{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '323',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-7yuezixun.html',
'total' => 1,
'field' =>
array (
),
),
) |
| urlrule |
'/views-100639-[page].html' |
| fix_html_now_url |
'' |
| my_web_url |
'https://bak.gafei.com/views-100639' |
| get |
array (
's' => 'article',
'c' => 'show',
'id' => '100639',
'm' => 'index',
) |
