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'中國咖啡消費年增長率已達到20%-遠遠高於全球2%的增長率' |
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'2008年，黃文廣選擇進入福建漳州南坑開墾咖啡莊園，並開始進行在地咖啡種植。在他看來，咖啡正在擠進以茶文化爲主的中國市場，而想要讓咖啡真正在中國取得成功，就必須要有一款更適合中國人口的咖啡豆，需要一個更具中國化的本土咖啡品牌 一方面，市場需求對' |
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'2008年，黃文廣選擇進入福建漳州南坑開墾咖啡莊園，並開始進行在地咖啡種植。在他看來，咖啡正在擠進以茶文化爲主的中國市場，而想要讓咖啡真正在中國取得成功，就必須要有一款更適合中國人口的咖啡豆，需要一個更具中國化的本土咖啡品牌<br />
<br />
一方面，市場需求對國內咖啡產業的發展起到很好的助推作用;另一方面則是咖啡作爲文化傳播和情感交流載體，隨着與中華傳統文化的逐漸交融，演變成爲了一種生活態度。正如一咖啡廳老闆Richard Chien所言，“中國的經濟已經發生了變化，人們越來越理解不同的生活方式，人們的眼中不再只有茶<br />
<br />
<div>
咖啡源自非洲，發祥於美洲，興盛於歐美。1892年法國傳教士將第一株咖啡帶到中國，並在雲南大理賓川朱苦拉種下，至今中國已有上百年的咖啡種植歷史。目前，中國種植咖啡的省份主要在雲南、海南、廣東、廣西等地。截至2016年初，中國咖啡種植面積超過180萬畝，總產量14萬噸，佔全球總產量的1.5%。</div>
<div>
<br />
咖啡文化已逐漸走近國人的生活，成爲人們在上班、休閒時習慣的飲品。據統計，中國咖啡消費年增長率已達到20%，遠遠高於全球2%的增長率。多項調查數據也表明，預計中國咖啡市場將於2025年突破1萬億，潛力巨大<br />
<br />
藍山咖啡、牙買加咖啡、曼特寧咖啡……這些國際著名咖啡品牌早已耳熟能詳。中國的咖啡從前30年專靠農業初加工、種植出口過渡到如今的農業出口兼容工業，走品牌化路線，可以說走的不快但卻一步一個腳印，踏踏實實在發展中不斷打造完善的產業鏈。我們有理由相信，以堅定做精品咖啡文化的南坑咖啡將成爲第一波走向國際的中國本土咖啡品牌<br />
<br />
<img alt="" src="/uploads/allimg/170109/8-1F109100424F7.jpg" style="width: 453px; height: 300px;" /></div>
' |
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